In Los Angeles, Nikki is homeless, car-less and closing in on 30, but he's amoral, good-looking, and adept in the sack, moving from one wealthy woman of 35 or 40 to another, a kept boy-toy. His newest gig, with Samantha, an attorney whose house overlooks L.A., is sweet, although it's unclear how long she'll put up with him. Then Nikki meets Heather, a waitress. Is the player being played, or might this be love? What will Nikki discover?
A witless homage to Shampoo and American Gigolo that's brain-dead on arrival.
– Lou Lumenick,
New York Post,
14 Aug 2009
rotten:
Although Kutcher deserves some credit for trying to spread his professional wings, it quickly becomes clear that he's in over his head.
– Elizabeth Weitzman,
New York Daily News,
14 Aug 2009
rotten:
The film doesn't quite come off, though lots and lots of clothes do during its randy, random 97 minutes.
– Roger Moore,
Orlando Sentinel,
18 Aug 2009
rotten:
The film becomes unintentionally funny when he falls for another hustler (Margarita Levieva) with even less conscience, their grand passion leading to ludicrous behavior and soap-opera dialogue.
– Andrea Gronvall,
Chicago Reader,
20 Aug 2009
rotten:
Shallow, melodramatic, pretentious and wildly misguided, it's also ambitious, entertaining and rather funny.