Rose Pamphyle lives with her widowed father and is destined to marry a son of the local mechanic. When she travels out of town and applies for a secretarial job with an insurance agency run by Louis Échard, he learns that Rose can type with extraordinary speed - using only two fingers. He tells her to compete in a speed-typing competition if she wants the job.
It's neatly formatted, but if there's a message in the margins of this manuscript, "Populaire" doesn't spell it out.
– Joe Williams,
St. Louis Post-Dispatch,
26 Sep 2013
fresh:
As romantic comedy it's uneven, but as an ode to something long gone, "Populaire" hits the right notes.
– Moira MacDonald,
Seattle Times,
19 Sep 2013
fresh:
Even when there's tragedy around the turn, it doesn't matter. Populaire plays like a musical - you expect anyone, at any time, to break into song.
– Steven Rea,
Philadelphia Inquirer,
19 Sep 2013
fresh:
[Populaire] does run through the expected paces with admirable style, with a glossy, Technicolor production design that sometimes makes it seem it might have been made in the '50s, not just set there.
– Bruce Ingram,
Chicago Sun-Times,
13 Sep 2013
fresh:
Roinsard, who wrote his feature debut with Daniel Presley and Romain Compingt, is unabashedly in love with cheesy, cornball sentiment, which he dusts off and polishes to a fair-thee-well.